Brain Health Coach Cert.
$2,999
Amen University Certification Program
Become a Certified Brain Health Coach
Master neuroscience-backed methods to supercharge your clients' performance, focus, energy, and resilience — and stand out as the evidence-based coach your market demands.
You're a great coach. But your clients deserve a brain-based one.
Your clients are plateauing — and you don't know why
You're programming the workouts, dialing the nutrition, pushing the mindset work. But something isn't clicking. Performance stalls. Motivation tanks. Results stop coming.
Mindset tools alone aren't enough anymore
Positive self-talk and goal-setting are table stakes. Your high-performing clients want to understand what's happening in their brain — and they're looking for coaches who can tell them.
Focus, habits, and energy issues aren't willpower problems
When a client can't stick to a protocol, it's rarely laziness. It's neuroscience. Brain type, chronic stress, poor sleep, nutrition gaps — these are trainable variables most coaches ignore.
You need evidence-based tools to stand out in a crowded market
The coaching market is saturated. Credentials matter. Coaches who combine performance training with neuroscience command premium rates and longer client relationships.
The Brain Health Coach Certification bridges the gap between performance coaching and neuroscience — giving you the tools, the language, and the credential to coach at a completely different level.
Built exclusively for coaches, not clinicians
No medical background required. No clinical framing. This certification is designed specifically for performance and wellness coaches who want to integrate brain science into their coaching — practically and powerfully.
Strength & Conditioning Coaches
Layer brain science onto physical training to maximize athlete recovery, mental toughness, and performance adaptation.
Athletic & Sports Coaches
Help athletes manage pressure, sharpen focus under competition, and develop the mental edge that separates good from elite.
Health & Wellness Coaches
Add neuroscience-backed protocols to your wellness toolkit — sleep, stress, nutrition, and brain type customization.
Personal Trainers
Understand how brain health drives consistency, habit formation, and energy — and help clients break through plateaus at the root cause.
Executive & Performance Coaches
Give high-achieving clients the cognitive edge: sustained focus, emotional regulation, decision-making clarity, and burnout prevention.
No prerequisites. You don't need a medical license, clinical background, or prior neuroscience training to enroll. Just a commitment to coaching at a higher level.
Certification for
Performance Coaches
The bridge between neuroscience and coaching
Dr. Amen's methodology isn't theory — it's built from 300,000+ brain scans and 40+ years of clinical practice. You'll learn to translate this science into actionable coaching frameworks your clients can immediately apply.
Brain Systems
Understand how the prefrontal cortex, limbic system, and basal ganglia drive behavior, motivation, and self-regulation in your clients.
BRIGHT MINDS Framework
Dr. Amen's research-backed acronym identifies 11 key factors that damage — or enhance — brain function. Apply this to every client protocol.
Brain Types
Identify your client's unique brain type and learn how to customize coaching plans, communication styles, and habit strategies accordingly.
Personalized Brain Plans
Build individualized coaching protocols based on neuroscience — not one-size-fits-all programs — that create lasting performance improvements.
Brain-Healthy Nutrition
Integrate evidence-based nutrition strategies that directly support neurotransmitter function, energy, mood, and cognitive performance.
8 outcome-led modules that transform how you coach
Every module is built to be immediately applicable — not academic. You'll finish each lesson with tools, language, and frameworks you can use with clients the very next day.
Practical Neuroscience for Coaches
"Explain how the brain drives behavior, performance, and habit — without sounding like a textbook."
- Key brain systems and how they affect clients
- How stress rewires the brain over time
- Neuroscience language coaches can actually use
Understanding Brain Types
"Identify your client's brain type and immediately adapt your coaching style to get better results."
- Dr. Amen's 16 brain types explained
- Assessment tools for coaches
- Brain-type-specific motivation strategies
Customizing Coaching Plans
"Build personalized, brain-based protocols instead of generic programs."
- BRIGHT MINDS framework application
- Individualized habit architecture
- Performance tracking through a brain health lens
Brain-Healthy Nutrition
"Give clients a clear, evidence-based nutrition framework that enhances focus, mood, and energy."
- Key nutrients for optimal brain function
- Gut-brain axis and its coaching relevance
- Simple protocols coaches can recommend
Brain-Based Coaching Techniques
"Apply neuroscience-informed conversations, goal-setting, and feedback loops."
- How to coach around resistance and avoidance
- Dopamine-driven goal systems
- Emotional regulation strategies for high-stress clients
Workshops & Group Delivery
"Lead powerful group workshops on brain health topics to expand your reach and revenue."
- Workshop templates ready to customize
- Keynote and seminar delivery frameworks
- Corporate wellness application
Burnout Prevention & Recovery
"Help clients identify and reverse the neurological patterns behind chronic burnout."
- Brain biomarkers of overtraining and burnout
- Recovery protocols that actually work
- Building resilience at the neurological level
Marketing Your Brain Health Services
"Position your credential, attract premium clients, and build authority in the brain health niche."
- How to communicate your certification to clients
- Pricing premium services with confidence
- Building referral partnerships with practitioners
Earn a credential that opens doors — Dr. Amen Brain Health Certified Coach
This isn't a participation certificate. It's an earned credential backed by Dr. Daniel Amen's 40+ years of clinical brain research — one of the most respected names in brain science worldwide.
- 50-question final exam — pass at 80% to earn your credential
- Retake the exam as many times as needed — no extra charge
- Earn the title: Dr. Amen Brain Health Certified Coach
- Lifetime access to course materials and future updates
- Downloadable, printable, and LinkedIn-shareable certificate
- Use your credential to market premium coaching services
Upon Completion
Dr. Amen Brain Health
Certified Coach
What coaches say after earning it
All courses designed & approved by renowned Dr. Amen
Bestselling
Author
Lead Instructor
Daniel G. Amen, MD
Dr. Amen is one of the most influential brain health experts in the world. His science-backed methodology — rooted in SPECT brain imaging and decades of clinical research — is the foundation of everything taught in this certification program. He has dedicated his career to making brain science accessible to coaches, educators, and everyday people — not just clinicians.
- Double board-certified psychiatrist — one of the most cited researchers in brain health worldwide
- Founder of Amen Clinics — 11 locations, world's largest brain SPECT database with 300,000+ scans
- 12-time New York Times bestselling author including Change Your Brain, Change Your Life
- Taught brain health principles to over 10 million students, coaches, and peak performers globally
“When your brain works right, you work right. And when you coach the brain, you change everything.”
Program Director & Curriculum Designer
Barbara Gustavson
Barbara is the architect of the Brain Health Coach Certification's learning experience. With deep expertise in adult education and performance coaching, she ensures that Dr. Amen's clinical research translates into practical, immediately applicable tools for coaches at every level.
- Lead curriculum designer and program director at Amen University
- Specializes in translating complex neuroscience into practical coaching frameworks
- Has trained thousands of coaches across health, fitness, and performance disciplines
- Expert in adult learning design — every module built for immediate, on-the-floor application
Director
300K+
Brain Scans Analyzed
40+ yrs
Clinical Research
10M+
Students Reached
12×
NYT Bestselling Books
A $30,000+ value — yours for $2,999
Here's everything included when you enroll today. Each item is independently valued — the total speaks for itself.
Brain Health Coach Certification Program
8 comprehensive modules with video lessons, workbooks, and assessments
$3,997
value
Brain Types Assessment Toolkit
Client-ready assessment tools to identify and coach to any brain type
$497
value
Workshop-in-a-Box Templates
Ready-to-deliver group workshop decks for corporate, sports, and wellness settings
$1,200
value
Brain-Healthy Nutrition Protocol Guide
Detailed client handouts and meal frameworks for cognitive performance
$297
value
Marketing Your Brain Health Services
Done-for-you scripts, social content, and positioning frameworks
$997
value
Private Certified Coach Community Access
Ongoing peer network, case study discussions, and live Q&A sessions
$1,200
value
Lifetime Course Access + Future Updates
Every update, new module, and bonus resource — forever
$997
value
Dr. Amen Brain Health Certified Coach Credential
The earned title and certificate backed by 40+ years of clinical research
$19,997
value
Total Estimated Value
$29,182
Your price today
$2,999
Inside the Certified Coach Community
Choose your path to certification
Both options include everything. Pick what works for you.
Everything included in both options:
30-Day Satisfaction Guarantee
We're so confident this certification will transform your coaching that we back it with a full 30-day, no-questions-asked money-back guarantee. If you go through the material and don't feel it's worth every penny — email us within 30 days for a complete refund. No hoops, no hassle, no hard feelings.
You have nothing to lose — and a credential that opens doors to gain.
Join 10,000+ Students Improving Their Brain Health
Real reviews from coaches who took the certification and transformed their practice.
"This certification completely changed how I work with athletes. I finally understand WHY some clients plateau — it's not training load, it's brain health. My clients are seeing results I couldn't explain before. The brain types module alone was worth the investment."
David Taylor
Strength & Conditioning Coach
"I coach high-performing executives and needed something to back my burnout prevention work with real science. The BRIGHT MINDS framework gave me a practical system. I've already used it to completely redesign my top-tier coaching package — and raised my rates by 40%."
David Harris
Executive Performance Coach
"I was skeptical about a brain health course not designed for clinicians — but this was perfectly pitched for coaches. Dr. Amen's content is accessible without being dumbed down. I now offer a brain health add-on service that clients love and willingly pay a premium for."
Jane Anderson
Certified Health & Wellness Coach
"The nutrition and brain type modules gave me tools I could use immediately. I started applying brain-type assessments in my initial client consultations and the depth of buy-in I get now is completely different. This certification set me apart in a flooded market."
Richard O.
Personal Trainer & Sports Coach
Unfiltered screenshots — real words from real coaches
Screenshots shared by real students. Individual results may vary.
Your Questions, Answered
Everything you need to know before enrolling in the Brain Health Coach Certification.
30-Day Satisfaction Guarantee — Not happy for any reason? Email us within 30 days for a full refund. No questions asked.
Still have questions? Call us at +1 949-556-4731 — our team is happy to help.
Become a Certified Brain Health Coach
Join 10,000+ coaches and professionals who've already made the investment in evidence-based coaching. The market rewards specialization — and there's no stronger credential than Dr. Amen's name behind yours.
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300K+
Brain Scans
10K+
Professionals Certified
40+
Years Research
5.0
Average Rating
30-Day
Satisfaction Guarantee